Saturday, December 21, 2013

2013 Nissan IDx Freeflow Concept

At the 2013 Tokyo Show, Nissan unveiled the IDx Freeflow and the IDx Nismo Concepts. Nissan declares that the cars were the result of a co-creation product development process with "digital natives," said natives being the whippersnappers born after 1990. Nissan says it worked with the young'uns to create two different expressions of "their desire for a basic, authentic configuration for a car." If that's true, it appears that what the kiddies really want are... two different homages to the Datsun 510 BRE that Peter Brock used to win two championships in the seventies for the nascent Japanese brand. 

The IDx Freeflow - the "ID" is for "identification," the "x" is "the variable representing the new values and dreams born through communication" - takes the casual approach, with a light khaki exterior hue, a minimalist interior decked out in denim and a console shifter that works a continuously variable transmission. It is meant to feel like a living room inside a car where the owner and his or her friends can relax. The car's "floating roof", a seamless rounded roof shape, is another design twist that accentuates the simple box form of the body. The overall visual effect is completed by the addition of stylish 18-inch chrome wheels. (

Above:  (LIDx Freeflow Concept                         (RIDx Nismo Concept

Datsun 510 BRE Peter Brock used to win National Champions 1971-72

(Photos from &

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